B2B Product Marketing Manager

We’ve signed up to an ambitious journey. Join us! As Arrive, we guide customers and communities towards brighter futures and more livable cities, it isn’t a challenge just anyone could take on. Luckily, we have something to help us make it happen. Our people and our values. We Arrive Curious, Focused and Together. Just as our entire brand is inspired by the North Star, the shining light leading travelers to their destinations since time began, our values guide us. They help us be at our best. For our customers. For the cities and communities we serve. For ourselves. As a global team, we are transforming urban mobility. Let’s grow better, together. You will work remotely within your regional market, collaborating closely with Sales, Product Management, and Demand Generation teams, with regular in-office engagement. This role offers the opportunity to shape how we position our B2B parking management solutions in competitive enterprise deals and directly impact revenue growth. How to make an impact • Define and communicate product positioning and messaging that differentiates our solutions in competitive enterprise deals. • Plan and manage product launches with clear rollout strategies, success metrics, and sales enablement programs. • Equip sales teams with actionable tools, including battlecards, pitch decks, demo scripts, one-pagers, and FAQs. • Optimize digital assets for lead generation and conversion, including landing pages, pricing pages, and feature content. • Design and improve customer journeys for onboarding, activation, and retention within CRM platforms. • Monitor market trends and competitor activity, producing monthly and quarterly intelligence updates and tracking feature adoption and usage metrics. About you • You're a hands-on executor who writes, builds, and designs, not just strategizes. • You take pride in creating materials that sales teams actually want to use, and you measure your success by adoption metrics, not just deliverables. • You have a product-led growth mindset and understand self-service funnels and activation loops. You're analytical and data-driven, using insights from tools like Mixpanel, Looker, or Google Analytics to continuously refine your approach. • You're an excellent communicator who can translate complex technical features into clear customer value. • You thrive in competitive analysis, synthesizing market insights and keeping materials fresh. • You understand B2B buyer behaviour and procurement processes, and you know how to position value for different stakeholders. Your background • 3–5 years of experience in B2B SaaS Product Marketing (distinct from Product Management or Demand Generation). • Proven track record launching products and developing sales enablement assets that drive measurable results. • Strong copywriting skills, with the ability to translate technical features into clear customer value. • Hands-on experience with CRM and marketing automation platforms (e.g., Braze, HubSpot, Intercom). • Experience optimizing websites for conversion, including A/B testing, CRO, and basic SEO principles. • Design skills (Adobe, Canva, Figma) to independently create visuals from templates, graphics, and presentations are highly valued. Apply tot his job Apply To this Job