Brand Manager — Snoozy (Remote)
Responsibilities
• Brand Development & Creative: Support development of the brand identity, positioning, and voice
• Brand Development & Creative: Manage asset creation: photo/video shoots, content calendars, product imagery, website assets
• Brand Development & Creative: Work closely with the Creative Director and contractors to produce world-class content
• Brand Development & Creative: Write and review creative briefs for design, packaging, and campaigns
• Brand Development & Creative: Ensure brand consistency across all touchpoints (web, social, retail, influencer, paid)
• Launch Execution (0 → 1): Build and manage the complete launch work-back timeline
• Launch Execution (0 → 1): Coordinate packaging approvals, label design, and SKU readiness
• Launch Execution (0 → 1): Manage inbound/outbound collateral needs (sell sheets, displays, POS, sampling kits)
Requirements
• 3–6+ years of experience in brand management, consumer marketing, CPG, beverage, wellness, or lifestyle brands
• A strong executor with elite organization and project management skills
• A self-starter comfortable with ambiguity
• Creative eye — comfortable directing visuals, storytelling, and brand identity
• Experience coordinating contractors, agencies, designers, or creators
• Balanced left-brain/right-brain thinker: operationally sharp + creatively fluent
• Comfortable in a fast-moving startup environment
• Excellent written and verbal communication
Preferred
• Bonus: experience in beverage, cannabis, non-alcoholic products, functional wellness, or CPG launches
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