[Remote] VP, Marketing - Bay Area

Note: The job is a remote job and is open to candidates in USA. House Rx is a high-growth HealthTech company revolutionizing the Specialty Pharmacy landscape, and they are seeking a strategic, high-energy VP of Marketing to own their brand narrative and drive customer acquisition. The VP of Marketing will lead brand identity, content marketing, and sales enablement efforts while collaborating with the commercial team on go-to-market strategies. Responsibilities • Define and own the brand identity, ensuring a consistent and empathetic voice that resonates with patients managing chronic, complex conditions • Lead a complete overhaul of the House Rx website to better reflect our technical maturity and serve multiple stakeholders • Work closely with the commercial and customer success team to make sure our customer-facing materials tell the House Rx story in a compelling and consistent way • Provide oversight and strategic leadership to our Director of Events to make sure House Rx’s presence at conferences and other events has a high ROI • Develop high-quality content to establish House Rx as the clear thought leader in Medically Integrated Dispensing (including peer-reviewed journal contributions that serve as durable tools for commercial teams) • Oversee PR efforts to secure earned media in healthcare and tech publications • Systematically publish research, benchmarks, and trend analyses to defend the clinical/operational value of the MID model • Partner with the People team to drive recruiting marketing efforts and craft employee experiences that drive culture and commitment Skills • 10+ years of marketing experience • At least 3+ years in a leadership role within HealthTech • Proven ability to build & lead a marketing function from the ground up in a fast-paced, 'series A or B' environment • Bachelor's degree from a leading university • Understanding of the sensitivities surrounding PBMs, Payors, and medically integrated dispensing Benefits • Flexible work hours and flexible paid time off • Generous parental leave • Comprehensive healthcare, vision and dental benefits • Competitive salary and equity stake Company Overview • House Rx is a health technology platform focused on improving affordability and patient access to specialty medications. It was founded in 2021, and is headquartered in San Francisco, California, USA, with a workforce of 201-500 employees. Its website is Apply tot his job Apply tot his job Apply To this Job