Account Executive - Maverick Creative

Maverick Creative, a Finn Partners company, is seeking a driven Account Executive to join their team. The role involves managing client relationships, developing media pitches, and securing media coverage for clients in the travel and lifestyle sectors.

Responsibilities

• Serve as a point of contact for clients and handle day-to-day activities of the account team, client projects and account management to ensure exceptional service to our clients
• Lead client news engine efforts, including developing pitches and securing coverage, working with media on story development, handling incoming media requests
• Cultivate relationships with national, regional, and online media, and with freelancers and influencers
• Identify industry trends and build creative and strategic pitches to support them
• Write structured, persuasive copy; highly skilled in writing in a range of styles including: news releases, pitches, media Q&As and status reports
• Serve as editor and help set direction on development of releases, customer profiles, bylined articles, and other press materials
• Anticipate and proactively offer solutions to senior team leadership for executional issues specific to assigned programs
• Lead monthly and annual reporting efforts for our clients, showcasing 'wins,' key initiatives and successes
• Support new business proposals, team brainstorm sessions, and staff meetings
• Maintain current knowledge of news and events regarding our clients, their industries, and their competition: read news outlets; know what is happening in the business landscape of our clients
• Continuously explore and assess value-added solutions and new ideas for implementation

Skills

• 1-2 years prior experience working in a public relations role; travel or hospitality PR experience is a bonus, but not required
• Bachelor's degree
• Experience working with traditional and new media, social media and digital campaigns
• Proven experience in pitching and securing stories in top-tier consumer media outlets – including travel, lifestyle, consumer business titles
• Experience in writing and managing client programs and reports
• Strong project management and client relationship skills
• Excellent oral and written communications skills (includes presentation skills, editing skills, and strong attention to detail)
• Experience working with Cision, Muckrack and other measurement platforms
• Ability to work from our offices in NYC or San Francisco at least two days per week
• Valid passport and flexibility to travel domestically and internationally for client commitments when required
• Content creation, photography and videography skills are a plus but not required

Benefits

• Generous time-off policy with extra time off during the summer and office closure between Christmas and New Year’s Day
• Travel and hotel stays
• Travel + consumer discounts (from rental cars to Tiffany’s!)
• Complimentary reservations of company house in upstate NY
• Frequent happy hours and team outings
• Wellness subsidy
• 401K
• Affordable, comprehensive health insurance
• Hybrid In-Office/WFH schedule

Company Overview