Ecommerce SEO Strategist – Topical Authority (Shopify / DTC Brand)
We are a premium U.S.-based pet supplement and care brand built around science, education, and long-term organic growth. We are not looking for backlinks or quick hacks.
We are looking for an experienced SEO Strategist who understands topical authority, buyer-intent SEO, and Shopify ecommerce.
Your role is to design and manage our organic SEO roadmap, not to write content.
Responsibilities
Build a topical authority map around dog health (allergies, gut health, immune, skin, toxins, etc.)
Perform keyword clustering (informational + buyer-intent)
Create a 90–180 day SEO roadmap
Design internal linking structure between blogs and product pages
Identify revenue-driving keyword opportunities
Track rankings, impressions, and search intent shifts
Work closely with our content writer (we will provide)
Requirements
Proven experience with ecommerce SEO (Shopify preferred)
Strong understanding of topical authority (not just keywords)
Experience in supplements, pet, health, or wellness is a big plus
Comfortable using Ahrefs / SEMrush / GSC
Strategic thinker, this is not a junior role
What This Is NOT
No backlink selling
No “guaranteed rankings”
No spam tactics
Tools
Shopify
Google Search Console
Ahrefs or SEMrush
Time Commitment
5–10 hours per week
To Apply
Please include:
1. A brief explanation of how you approach topical authority for ecommerce
2. One example of an SEO roadmap you’ve created (screenshots OK)
3. Tools you use regularly
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