Lead Designer - Brand & Product (Remote)

Job Overview Job Title: Lead Designer - Brand & Product Company: Jobgether (Partner Company) Location: Illinois, United States Job Type: Full-time Category: Design Operations / Product Design / Brand Design Date Posted: January 24, 2026 Experience Level: Mid to Senior Level (5-8+ years) Remote Status: Fully Remote Role Summary • Spearhead the design strategy for a pioneering digital health company, focusing on patient-centric user experiences. • Develop and scale a comprehensive design system across product, web, and marketing channels, ensuring consistency and clarity. • Own the end-to-end UI design for critical user journeys, including onboarding, lab flows, and care plans, translating complex medical concepts into intuitive interfaces. • Drive user acquisition through high-performing ad assets and landing pages, contributing directly to business growth. • Collaborate closely with Product Managers, Engineering, and Clinicians to deliver high-quality design solutions rapidly. Enhancement Note: While the title is "Lead Designer," the responsibilities suggest a hybrid individual contributor and strategic lead role, rather than a people management position. The focus is on deep craft and systems thinking with significant autonomy. The company context (digital health for patients with complex issues) heavily influences the required design approach, emphasizing empathy, clarity, and trust. Primary Responsibilities • User Experience & Interface Design: Design clean, modern, and intuitive user interfaces that are delightful and easy to use, particularly for patients navigating complex health issues. • Design System Development: Build, scale, and maintain a robust design system that ensures a consistent visual language and brand identity across all digital touchpoints. • End-to-End UI Ownership: Take ownership of the complete UI design process for key product areas, including web experiences, user onboarding, lab result interpretation, and personalized care plans. • Content Translation: Translate medically complex concepts and data-heavy information into simple, understandable, and actionable interfaces. • Cross-functional Collaboration: Work closely with Product Managers, Engineers, and Clinical experts to define requirements, iterate on designs, and ensure timely, high-quality product launches. • User Acquisition Design: Create effective ad assets and landing pages optimized for user acquisition campaigns, aligning with marketing objectives. • Design System Frameworks: Define and document design patterns and frameworks to support rapid design iteration and maintain consistency across the product suite. • Research & Empathy: Conduct user research and apply a high degree of user empathy, especially for patients experiencing chronic symptoms or sensitive health journeys. Enhancement Note: The responsibilities highlight a strong emphasis on both strategic design thinking (design strategy, systems) and hands-on execution (UI, assets, flows). The "Translate medically complex concepts into simple, intuitive interfaces" and "High user empathy, particularly for patients navigating chronic symptoms" are critical differentiators for this role within the digital health sector. Skills & Qualifications Education: Specific degree requirements are not detailed, but a Bachelor's or Master's degree in Design, HCI, Graphic Design, or a related field is typically expected for this level. Experience: 5–8+ years of progressive experience in product design, brand design, or a hybrid design role, with a proven track record of delivering impactful design solutions. Required Skills: • Product Design Expertise: Deep understanding of user-centered design principles, interaction design, and information architecture. • Brand Design Acumen: Strong ability to develop and maintain a cohesive visual identity and brand language across various platforms. • Design System Proficiency: Experience in building, scaling, and managing comprehensive design systems. • Tool Proficiency: Expert-level skills in Figma and Framer for UI design, prototyping, and collaboration. Advanced proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) for asset creation and brand collateral. • Systems Thinking: Ability to conceptualize and design scalable design systems and frameworks. • UX/UI Craftsmanship: Excellent visual design skills with a strong portfolio demonstrating high craft in UI design, micro-interactions, and visual hierarchy. • Complexity Translation: Proven ability to simplify complex information and processes into clear, intuitive user experiences. • User Empathy: Demonstrated understanding and application of user empathy, particularly for sensitive or emotionally charged user journeys. • Cross-functional Collaboration: Strong communication and collaboration skills to effectively partner with product, engineering, and clinical teams. • Adaptability: Ability to thrive in fast-paced, evolving environments with evolving priorities. Preferred Skills: • Experience in the digital health or healthcare technology industry. • Familiarity with user research methodologies and usability testing. • Experience designing for consumer-facing mobile applications. • Knowledge of front-end development principles (HTML, CSS, JavaScript) to better collaborate with engineers. • Experience in designing for accessibility (WCAG compliance). Enhancement Note: The requirement for "systems thinking" and "building and maintaining a scalable design system" indicates a need for a designer who can think holistically about the product ecosystem and establish foundational design principles that guide future development. Proficiency in Figma and Framer is explicitly mentioned, making these critical technical skills. Process & Systems Portfolio Requirements Portfolio Essentials: • Comprehensive Case Studies: Showcase 3-5 detailed case studies demonstrating end-to-end design ownership from problem identification to solution implementation and impact. • Systems Thinking Examples: Include examples of how you've built, contributed to, or scaled design systems, illustrating pattern definition, component libraries, and documentation. • Visual Craft & UI Excellence: Highlight strong visual design skills with polished UI examples across different digital touchpoints (web, product). • Problem-Solving Demonstration: Clearly articulate the design challenges faced, your thought process, and the rationale behind your design decisions, especially in translating complex information. • Impact Metrics: Where possible, quantify the impact of your design work using relevant metrics (e.g., conversion rates, engagement, task completion times, user satisfaction). Process Documentation: • Workflow Design: Demonstrate experience in mapping user flows, wireframing, prototyping, and user journey mapping. • Design System Documentation: Evidence of creating or contributing to design system documentation, style guides, or component libraries. • Collaboration & Iteration: Showcase how you've collaborated with cross-functional teams, iterated on designs based on feedback, and managed design critiques. Enhancement Note: For a "Lead Designer" role, the portfolio must go beyond just showcasing aesthetics. It needs to demonstrate strategic thinking, systems-level design, and the ability to drive tangible business and user outcomes, particularly within the sensitive domain of digital health. Case studies should explicitly address the challenges of making complex medical information accessible and empathetic. Compensation & Benefits Salary Range: Based on industry benchmarks for a Lead Designer with 5-8+ years of experience in a fully remote US-based role, particularly in tech and healthcare, the estimated salary range is $130,000 - $180,000 USD per year. This estimate accounts for the specified location (Illinois, which has a moderate cost of living compared to major tech hubs) and the "Lead" title, implying significant responsibility and expertise. Benefits: • Flexible Working Hours: Ability to adjust work schedules to accommodate personal needs and optimize productivity. • Remote Work Options: Fully remote position, offering location independence and work-life balance. • Impactful Design Projects: Opportunity to work on meaningful design challenges that directly improve patient lives and contribute to a growing digital health platform. • Collaborative & Supportive Culture: Work within a team that values open communication, mutual support, and shared success. • Continuous Learning & Professional Development: Access to resources, training, and opportunities for skill enhancement and career growth. • Health & Wellness Benefits: Comprehensive health, dental, and vision insurance, along with wellness programs. • Creative Work Environment: A culture that encourages innovation, experimentation, and creative problem-solving. Working Hours: The role specifies flexible working hours, with an implied standard of approximately 40 hours per week. The emphasis on flexibility suggests a focus on output and results rather than strict adherence to a 9-to-5 schedule, allowing for asynchronous collaboration across time zones if applicable. Enhancement Note: The salary range is an estimate based on industry data for similar roles in the US. The specific compensation will depend on the candidate's experience, skill set, and the hiring company's compensation philosophy. The benefits listed are directly from the provided text and are standard for tech and remote roles. Team & Company Context Company Culture Industry: Digital Health / Healthcare Technology. This industry is characterized by a strong mission-driven focus, regulatory considerations, and a need for high levels of user trust and empathy, especially when dealing with patient data and health outcomes. Company Size: Not explicitly stated, but the need for a "Lead Designer" and the mention of "scaling" a design system suggests a growing company, likely a startup or scale-up phase (e.g., 50-250 employees). This implies a dynamic, potentially fast-paced environment where design plays a crucial role in shaping the product and brand. Founded: Not specified, but the context of "pioneering digital health company" and "shape the design strategy" suggests a company that is either relatively new or undergoing significant strategic development. Team Structure: • Design Team: Likely a small but growing design team, potentially with a focus on product design, brand, and potentially UX research. This role will likely be a senior individual contributor, possibly mentoring junior designers. • Cross-functional Collaboration: The role emphasizes close collaboration with Product Management, Engineering, and Clinical teams. This indicates a matrixed or agile team structure where designers are embedded within product development cycles. • Reporting: The Lead Designer likely reports to a Head of Product, VP of Product/Design, or a similar senior leadership role. Methodology: • User-Centered Design: A strong emphasis on understanding and designing for patient needs, especially those with complex health issues. • Agile Development: Collaboration with engineering points towards agile methodologies, requiring designers to be adaptable and iterate quickly. • Design Systems Approach: A commitment to building scalable and consistent design solutions through a well-defined design system. • Data-Informed Design: While not explicitly stated, the digital health context often means leveraging data analytics to understand user behavior and inform design decisions. Company Website: Jobgether is a platform facilitating job applications to partner companies. The actual company website is not provided, but the domain is "jobgether.com". The partner company's website would need to be researched separately. Enhancement Note: The "digital health" industry context is paramount. It dictates a need for extreme user empathy, clarity in communication, data security awareness, and a focus on building trust. The "pioneering" aspect suggests an innovative, forward-thinking culture. Career & Growth Analysis Operations Career Level: This role is positioned as a "Lead Designer," indicating a senior individual contributor role. It requires significant expertise and the ability to influence design strategy and execution. It sits above a standard Product Designer and below a Design Manager or Director. The scope includes both hands-on design work and strategic oversight of design systems and brand consistency. Reporting Structure: The Lead Designer will likely report to a senior leader within the product or design function (e.g., Head of Product, VP of Design). This position will involve close collaboration with Product Managers and Engineering leads, forming a core product development triad. Operations Impact: The designer's work will have a direct impact on user engagement, patient adherence to treatment plans, and the overall perception and trustworthiness of the digital health platform. Success in this role contributes to improved patient outcomes and business growth through enhanced user acquisition and retention. Growth Opportunities: • Design Leadership: Potential to grow into a Design Manager or Director role, leading a team and setting broader design vision as the company scales. • Specialization: Opportunity to deepen expertise in specific areas of digital health design, such as patient engagement, clinical workflow optimization, or data visualization for health. • Strategic Influence: The ability to shape the design direction and establish best practices for a growing company, influencing product strategy and brand identity. • Skill Development: Access to professional development resources for continuous learning in design, technology, and the healthcare industry. Enhancement Note: The "Lead" title suggests a path towards greater strategic impact and potentially people leadership. The remote nature also offers flexibility in how one integrates work with life, a key consideration for career longevity and satisfaction. Work Environment Office Type: Fully Remote. This means there is no central physical office location for day-to-day work. Collaboration and team interaction will occur virtually. Office Location(s): While the role is remote and based in Illinois, the company might have a headquarters or other operational hubs not directly relevant to the remote employee's daily work. The specific company's headquarters location is not provided. Workspace Context: • Virtual Collaboration: Expect to use a variety of digital tools for communication, project management, and design collaboration (e.g., Slack, Zoom, Figma, Miro). • Autonomy & Self-Management: A remote role requires strong self-discipline, time management, and proactive communication to stay aligned with the team. • Technology Stack: Access to modern design and collaboration software will be provided or expected. The company likely invests in tools that support remote work and efficient design processes. • Team Interaction: Regular virtual team meetings, design critiques, and cross-functional syncs will be the primary modes of interaction. Work Schedule: Flexible working hours are offered, with an implied standard of approximately 40 hours per week. This allows for autonomy in structuring the workday, accommodating personal needs, and potentially collaborating across different time zones if the team is distributed. Enhancement Note: The remote aspect implies a need for strong digital communication skills and the ability to foster team cohesion and productivity without physical proximity. This environment suits individuals who are self-motivated and comfortable with asynchronous workflows. Application & Portfolio Review Process Interview Process: • Application Submission: Submit resume and portfolio via the provided link. • Initial Screening: Review of application and portfolio by Jobgether's AI or internal team, followed by a screening by the hiring company. • Portfolio Review & Interview (Round 1): A deep dive into the candidate's portfolio by the hiring team, focusing on craft, systems thinking, and problem-solving approaches. This is often a dedicated session to discuss case studies. • Design Challenge/Exercise: A practical design task, potentially involving a real-world problem the company faces, to assess practical skills, problem-solving approach, and speed. • Cross-functional Interviews (Round 2/3): Interviews with Product Managers, Engineers, and potentially Clinical stakeholders to assess collaboration, communication, and cultural fit. • Final Interview: Meeting with senior leadership (e.g., Head of Product/Design) to discuss strategic vision, leadership potential, and final alignment. Portfolio Review Tips: • Curate Strategically: Select case studies that prominently feature your experience in product design, brand consistency, and design systems. Prioritize examples that demonstrate translating complex information into simple UIs, especially within healthcare or sensitive contexts. • Tell a Story: For each case study, clearly articulate the problem, your role, the process you followed (research, ideation, design, testing), your key decisions, and the measurable outcomes. Use visuals effectively to illustrate your journey. • Showcase Systems Thinking: Explicitly detail your contributions to design systems – how you defined components, established patterns, and ensured scalability and consistency. • Quantify Impact: Whenever possible, include metrics that demonstrate the success of your designs (e.g., improved user engagement, conversion rates, task completion success). • Highlight Empathy: For digital health, specifically call out instances where you demonstrated deep user empathy and how it influenced your design choices. Challenge Preparation: • Understand the Context: Research the company's mission, target audience (patients with complex health issues), and current product offerings. • Practice Problem-Solving: Be prepared to tackle a design challenge related to user onboarding, data visualization for health, or patient engagement. Focus on your thought process, not just the final solution. • Articulate Your Process: Be ready to explain your design methodology, how you'd approach research, ideation, and iteration under time constraints. • Communicate Effectively: Practice presenting your ideas clearly and concisely, anticipating questions from a potentially diverse group of interviewers. Enhancement Note: The emphasis on "translating medically complex concepts" and "patients facing complex health issues" means the portfolio and any design challenge should ideally touch upon these themes, showcasing an understanding of the unique constraints and sensitivities of the digital health space. Tools & Technology Stack Primary Tools: • Figma: Core tool for UI design, prototyping, and collaborative design system management. Expect advanced usage for component creation, auto-layout, and interactive prototyping. • Framer: Likely used for more advanced prototyping, micro-interactions, and potentially for building interactive components or even bridging design and code. • Adobe Creative Suite: Essential for brand asset creation, illustration, image manipulation, and potentially print collateral if needed (Illustrator, Photoshop, InDesign). Analytics & Reporting: • While not explicitly listed, a Lead Designer in this context would benefit from familiarity with analytics platforms (e.g., Google Analytics, Mixpanel, Amplitude) to understand user behavior and measure design impact. • Data visualization tools might be relevant for understanding clinical data or user health metrics. CRM & Automation: • Not directly applicable to the designer's core toolset, but understanding how design integrates with CRM (for marketing assets) or automation tools (for user journeys) can be beneficial. Collaboration & Project Management: • Slack: Primary communication platform for real-time team interaction. • Zoom/Google Meet: For video conferencing, virtual meetings, and presentations. • Miro/FigJam: For collaborative whiteboarding, brainstorming, and user flow mapping. • Jira/Asana/Trello: Project management tools likely used by product teams, which designers would interact with. Enhancement Note: Proficiency in Figma and Framer is critical. The company relies on these tools for core design operations and likely expects a high degree of mastery, especially in Figma for design system management. Team Culture & Values Operations Values: • Patient-Centricity: A fundamental value, driving all design decisions with a focus on improving patient lives and experiences. • Empathy & Compassion: Designing with a deep understanding of the user's emotional state, particularly for those dealing with complex health issues. • Clarity & Simplicity: A commitment to making complex medical information and digital interactions easy to understand and navigate. • Innovation & Impact: A drive to use design to create novel solutions that have a meaningful positive impact on health outcomes. • Collaboration & Transparency: Open communication and teamwork across disciplines to achieve shared goals. • Quality & Craftsmanship: A dedication to producing high-quality, polished design work with attention to detail. Collaboration Style: • Integrated Teams: Designers work closely and continuously with Product Managers and Engineers, often embedded within agile teams. • Feedback-Driven: A culture that values constructive feedback through design critiques, user testing, and cross-functional reviews. • Proactive Communication: Emphasis on clear, proactive communication, especially in a remote setting, to ensure alignment and shared understanding. • Shared Ownership: A collaborative environment where team members feel ownership over the product and its success. Enhancement Note: The digital health context heavily shapes the company's values. Expect a mission-driven culture that prioritizes user well-being and ethical design practices. ⚡ Challenges & Growth Opportunities Challenges: • Translating Complexity: The primary challenge is consistently translating highly complex medical information and sensitive patient journeys into simple, intuitive, and empathetic user interfaces. • Balancing Empathy with Functionality: Ensuring that the design is compassionate and user-friendly without compromising the accuracy or essential functionality required for health management. • Rapid Iteration in a Regulated Space: Navigating the need for speed in a startup environment while adhering to potential healthcare regulations and ensuring user safety. • Maintaining Design System Scalability: As the product and company grow, ensuring the design system remains robust, scalable, and easy for all teams to use. • Remote Collaboration Effectiveness: Maintaining strong team cohesion, communication, and creative synergy in a fully remote environment. Learning & Development Opportunities: • Deep Dive into Digital Health: Gain specialized knowledge and experience in the unique design challenges and opportunities within the digital health sector. • Design System Leadership: Develop expertise in building and scaling enterprise-level design systems. • Cross-functional Skill Enhancement: Improve collaboration and communication skills by working closely with product, engineering, and clinical experts. • Industry Conferences & Training: Opportunities to attend relevant design and health-tech conferences, workshops, and pursue certifications. • Mentorship: Potential to be mentored by senior leaders or to mentor junior designers as the team grows. Enhancement Note: The challenges presented are inherent to the digital health space and a startup environment. The growth opportunities are tied to developing specialized skills and taking on increasing strategic responsibility. Interview Preparation Strategy Questions: • "Describe a time you had to translate medically complex information into a simple user interface. What was your process, and what was the outcome?" (Focus on problem-solving, empathy, and impact.) • "How would you approach building or scaling a design system for a digital health product with diverse user needs and a growing feature set?" (Assess systems thinking, scalability, and collaboration.) • "Imagine a patient is struggling to understand their lab results via our app. Walk us through how you would approach designing a solution, including your research and design steps." (Evaluate problem-solving, user empathy, and design process.) • "How do you ensure your designs are both user-empathetic and meet business objectives, especially in a sensitive domain like healthcare?" (Assess strategic thinking and balance.) Company & Culture Questions: • "What excites you about working in digital health, and specifically about our mission to help patients with complex health issues?" (Gauge passion and alignment with the company's purpose.) • "How do you approach collaboration with Product Managers and Engineers, especially in a remote setting?" (Assess teamwork and communication skills.) • "Describe your experience working within or contributing to a design system. What are the key elements of a successful one?" (Evaluate technical understanding and practical experience.) • "How do you stay updated on design trends and best practices, particularly those relevant to healthcare technology?" (Assess commitment to continuous learning.) Portfolio Presentation Strategy: • Structure Your Narrative: For each case study, clearly define the problem, your role, your process, your key decisions, and the measurable results. Use a consistent, logical flow. • Highlight Systems Thinking: Dedicate time to explaining your design system work – how you approached componentization, pattern definition, and documentation. • Emphasize Empathy & Complexity: Specifically call out how you addressed user empathy and translated complex information in your chosen examples. This is crucial for this role. • Quantify Impact: Use data and metrics to support the success of your designs. If exact numbers aren't available, use qualitative feedback or projected impact. • Be Prepared for Deep Dives: Anticipate detailed questions about your design decisions, trade-offs, and the rationale behind your solutions. Enhancement Note: Preparation should focus on demonstrating not just design skill, but also strategic thinking, empathy specific to healthcare, and the ability to operate effectively in a remote, collaborative, and mission-driven environment. Application Steps To apply for this Lead Designer position: • Submit your application through the provided application link on lever.co. • Portfolio Customization: Curate your online portfolio to prominently feature 3-5 detailed case studies that showcase your end-to-end product design process, with a strong emphasis on design systems, translating complex information, and user empathy, particularly within healthcare or sensitive contexts. • Resume Optimization: Tailor your resume to highlight your 5-8+ years of experience, proficiency in Figma, Framer, and Adobe Creative Suite, and specific achievements related to user experience, UI design, brand development, and design system implementation. Use keywords from the job description. • Interview Preparation: Practice articulating your design process, decision-making rationale, and project outcomes. Prepare specific examples for strategy, collaboration, and problem-solving questions, especially those related to digital health and complex user journeys. • Company Research: Thoroughly research Jobgether's partner company (if identifiable) to understand their mission, target audience, and product. Align your understanding of their needs with your own skills and experience, demonstrating genuine interest. ⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions. Apply tot his job Apply To this Job