[Remote] VP Marketing - Demand Gen

Note: The job is a remote job and is open to candidates in USA. Conceal is a company focused on browser-native security solutions, and they are seeking a results-driven Vice President of Marketing to lead their global marketing team. This role will focus on demand generation, enterprise pipeline creation, and measurable revenue impact, while collaborating closely with Sales, Product, and Operations to achieve scalable growth. Responsibilities • Lead marketing strategy with a primary focus on demand generation, enterprise pipeline creation, and measurable revenue impact • Build, optimize, and scale a modern, repeatable marketing engine that delivers predictable growth • Own the full-funnel marketing motion from awareness through consideration to conversion • Partner closely with Sales, Product and Operations to align on ICP, value messaging, targeting, and joint GTM execution • Establish and track clear KPIs including pipeline contribution, opportunity conversion, win rates, and ROI • Define and elevate market narrative around browser-native security and next-generation SSE • Help define the marketing technology stack (Salesforce, marketing automation, analytics, intent tools) • Implement clear data-driven attribution models that credibly show marketing’s impact on revenue and that can be used to pivot strategy as necessary • Create dashboards that provide transparent visibility into marketing performance and pipeline outcomes • Work closely with Product and Engineering to ensure accurate positioning of Conceal’s strategic and operational value based on product capabilities and roadmap • Develop compelling proof points including use cases, customer stories, technical content, and ROI messaging • Lead strategy for major security events, webinars, analyst engagement, and thought leadership • Build, lead, and scale a high-performing marketing team across demand gen, content, product marketing, and events • Other duties as assigned Skills • Possesses a deep understanding of SaaS marketing and modern demand‑generation strategies • Brings 8–10 years of experience in B2B SaaS markets targeting mid‑market and enterprise customers, with strong exposure to IT security, software development, or similarly complex product environments • Demonstrated success playing a key role in scaling startups from early stages through a $25M ARR run rate • Experienced with modern marketing tools and technologies, including evaluation, implementation, integration, and ongoing optimization • Brings a positive, growth‑driven mindset and excels at collaborative, tactful problem solving in high‑pressure situations Company Overview • Conceal offers a browser-native security platform that embeds zero-trust controls and policy enforcement directly into web browsers. It was founded in 2012, and is headquartered in Augusta, Georgia, USA, with a workforce of 51-200 employees. Its website is Apply tot his job Apply tot his job Apply To this Job