Social Media Strategist & Content Creator

About the position We’re looking for a Social Media Strategist & Content Creator who thrives in a high-performance environment, owns results, and isn’t afraid to take creative risks. This is a hands-on, high-impact role: you will define social strategy, create thumb-stopping content, drive engagement, and directly contribute to bookings across UJV’s master and regional brands. Responsibilities • Lead platform-specific strategies for Facebook, Instagram, LinkedIn, our private Facebook community, and expand into X, TikTok, and Reddit. Grow audiences, engagement, and booking interest. • Create original social content—static posts, carousels, captions, and short-form video—that tells our story, highlights destinations, and showcases partners. • Plan and execute social campaigns for co-op partners, hitting agreed-upon visibility and performance targets. • Track, analyze, and report on social performance, translating data into actionable recommendations to drive results. • Work closely with design, content, and leadership teams to create cohesive campaigns that amplify awareness, trust, and bookings. • Stay ahead of cultural moments, social trends, and platform shifts. Use AI tools thoughtfully to enhance strategy, copy, and content ideation. Requirements • A social-first thinker with 3–5 years’ experience leading social media strategy and content creation for a brand or portfolio of brands. • Obsessed with what works on social and why—it’s in your DNA to track performance, analyze data, and make smarter decisions. • Hands-on with platforms, short-form video, and content tools (Canva/Adobe Creative Suite) and comfortable experimenting with AI for ideation and optimization. • Collaborative, communicative, and confident in owning strategy while aligning with leadership and cross-functional teams. • Near-native English fluency in both written and spoken communication • Excited to join a fast-growing, high-performance team where ownership, accountability, and results matter • Expertise publishing across Facebook, Instagram, LinkedIn, X, Reddit, and private groups. • Familiarity with social scheduling and analytics tools, UTM tracking, and campaign reporting. • Ability to turn insights into action, and content ideas into results-driven campaigns. Benefits • High-impact role with direct influence on growth and bookings. • Creative freedom to experiment and lead social storytelling across multiple brands. • A collaborative, high-performance culture where ownership and results are celebrated. • Opportunity to shape the future of social media at a fast-growing travel brand. Apply tot his job Apply To this Job