Chief Marketing Officer

About the Role The Chief Marketing Officer (CMO) plays a pivotal role in shaping how the world experiences The Sentinel by Yuvoice. As a member of the executive leadership team, you’ll help guide our long‑term vision, inspire a growing team, and elevate the stories and voices at the heart of our mission. This role is less about day‑to‑day execution and more about setting direction, empowering others, and building a marketing function that reflects our values and amplifies our impact. A key focus will be recruiting and nurturing a talented volunteer team, creating a space where creativity thrives and every contributor feels seen, supported, and inspired. Responsibilities Strategic Leadership & Oversight • * Shape the overarching vision for The Sentinel by Yuvoice’s marketing strategy, ensuring it aligns with our mission and long‑term goals. • Provide high‑level guidance and thoughtful oversight to the marketing team. • Set priorities, clarify expectations, and help the team stay focused on meaningful outcomes. • Partner with fellow executives to ensure marketing efforts strengthen and elevate our collective impact. Team Recruitment & Development • * Lead the effort to build a dynamic, diverse, and mission‑aligned marketing team. • Mentor and support volunteers, helping them grow in confidence, skill, and purpose. • Foster a culture where creativity is encouraged, collaboration is natural, and every voice matters. Team Supervision • * Provide guidance and support to functional leads across: • Content Creation (LinkedIn, BlueSky, TikTok, newsletters, graphic design) • Brand & Communications (PR, SEO, Ad Grants) • Media & Events (podcasts, events) • Analytics & Insights (data analysis, reporting) • Ensure each function is progressing with clarity and aligned with The Sentinel by Yuvoice’s mission and goals. Brand, PR, and Market Presence • * Champion a consistent, authentic brand identity across all channels. • Guide PR, digital content, and event strategies that expand The Sentinel by Yuvoice’s visibility and deepen our connection with communities. • Provide strategic direction for campaigns and initiatives, empowering the team to execute with creativity and confidence. Data and Insights • * Oversee the use of data to measure, learn, and continuously improve. • Review insights and offer thoughtful recommendations that help the team grow and refine its approach. Requirements Qualifications • * Leadership experience in marketing at the executive or senior director level. • Proven ability to recruit, build, and guide creative and technical teams. • Strong understanding of digital content, PR, SEO, events, and analytics. • Excellent organizational, communication, and decision‑making skills. • A genuine commitment to The Sentinel by Yuvoice’s mission and values. Personal Attributes • * A visionary thinker who can translate big ideas into clear direction. • A motivating team‑builder who brings people together with purpose and positivity. • A collaborative communicator who leads with empathy and clarity. • A passion for social impact, storytelling, and using marketing as a force for good. Apply tot his job Apply To this Job